ECCO Network News

All around the world ECCO's communication specialists are watching developments not only in our industry but also in society, politics and economy. They perform surveys, hold seminars and take part in interesting discussions. This is the place where we share this knowledge with you.

Social Media Switzerland 2018: 5 Learnings

Social media in Swiss companies 2018. The Bernet ZHAW study shows more and more experience, resources and a strategic view. Too often, social media applications are limited to projects or departments.

11 Reasons why corporate blogs fail, and how to prevent them doing so

How many corporate blogs are out there? How many of them are really successful? The risk of failure is high when blogging. Dominik Allemann, head of ECCO Switzerland, knows how to avoid the pitfalls.