Thorsten Hofmann, head of ECCO Berlin, was asked by Handelsblatt, Germany's top business newspaper, for his opinion on the struggle between Donald Trump and Kim Jong Un.
How to integrate Millenials into an office that already has two other generations
To use your millennial workforce to their full potential you need to understand the core values and communication preferences that define them. Don’t expect them to simply sit quietly as a ‘spectator’ during the decision-making process; they want to be involved.
So how do you integrate the ambiguous nature of millennials into a workforce that already has two other generations working in it? There is no one-size-fits-all strategy, however a flexible approach to your internal communication strategy that takes into account the values and attitudes of each generation is a must.
Read the full article in ”Leadership Magazine” here on page 100.
ECCO Turkey Communication Partner won the Golden Sabre Award for an online film series to draw attention to the disease of Multiple Sclerosis. The project was sponsored by Novartis.
Many enterprises of other industry segments or personalities ask themselves: how do we exploit the power of far-reaching social-media channels without exposing ourselves to communication risks?