Twitter Quo Vadis?
Twitter is in crisis. Elon Musk has been undermining user trust with controversial policies and is already threatening bankruptcy. What does this mean for the communications industry? Stay or run?
The ECCO Blog
All around the world ECCO's communication specialists are watching developments not only in our industry but also in society, politics and economy.
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The role of PR in tackling pandemics
The Covid-19 pandemic necessitated the need for coordinated communication to citizens across the globe. What are the key communications learnings from how the world approached Covid-19?
Corporate Communications 
Five tips for briefing your PR agency
Briefing your PR partner is the springboard for a great campaign. While every project will be different, we have five essentials to keep in mind when briefing in your PR company.
“Communication is key to realize the sustainable development goals (SDG’s) of UNs Agenda 2030”
ECCO-members from all parts of the world had gathered to discuss the impact of the Sustainable Development Goals (SDG).
International Research by ECCO: Corona doesn’t change top CEO’s communications habits
International ECCO survey: Top CEOs stick to their communications habits through the Corona crisis. Only those already active on social media use them now.
Grassroots campaigns in the post-print era
IMPACT’s Gabi Selwyn explores the new communication imperatives for engaging with audiences at a local level.
Re-integration reservations
IMPACT’s resident extrovert, Nicole Webb, explores why ‘back to normal’ feels wrong and how some brands are getting re-integration right.
The pivot playbook – where and how to pitch in a changed media landscape
As PR professionals, pivoting is par for the course. Ducking, weaving and finding new approaches as we negotiate with media to achieve results for clients is a perennial part of our playbook.
Free eBook: 40 Tips and Tricks to manage your Reputation and Communication during the Lockdown
Your communication during a crisis, etiquette tips on setting up a virtual office, embracing communication tips from millennials to planning for the future.
Is your reputation fit enough for the long haul?
Regine le Roux, founder and managing director of Reputation Matters shares four lessons for building your reputation that can be learnt from physical fitness.
Research: Growing importance of active communication by CEO
General media presence, corporate social media and industry conferences – according to communication directors in Poland, these are the most effective channels of communication in building reputation.
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