In this year’s edition of the IAC Awards, the jury awarded two campaigns, whose implementation was the responsibility of ECCO Poland | On Board Think Kong. The campaign for L’Oréal Polska conducted as part of the “For Women in Science” project won the “Best Science Integrated Ad Campaign” award. The campaign for NN Investment Partners won in 2 categories: “Best Financial Services Online Campaign” and “Best Investment Online Campaign”.
“For Women in Science” is a project that supports and promotes the scientific achievements of talented female scientists and promotes diversity in science. The second of the awarded campaigns, implemented for NN Investment Partners, involved influencers in education about finance and personal investment.
Social media, SEO and PR teams and the On Board Think Kong creative department were responsible for the implementation of the campaign activities.
Internet Advertising Competition (IAC) Awards (http://www.iacaward.org/iac) is an international industry competition entirely devoted to online advertising. The awards have been granted since 1999 by the American Web Marketing Association, which aims to set high standards in the area of Internet marketing and creation of corporate websites. The mission of the IAC Awards is to honour the best and most interesting online advertising campaigns.
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